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Source: Strategic Insights and Growth Opportunities for Software-defined Vehicles
The problem for regional OEMs, especially those catering to a specific segment or country in the region, lies with volumes. Giants like Toyota sell millions of vehicles globally, while companies like Suzuki, focused on a couple of countries, will face challenges in developing a complete operating system […] In my understanding, they will likely pick and choose specific parts of the operating system they want to bring in.”
Note: Manish Menon participated as an expert in our Think Tank on “Growth Opportunities in In-Vehicle OS in Asia-Pacific: How Embracing OS Development Can Transform Automotive OEMs in Asia-Pacific?” To gain valuable perspectives from Manish and other esteemed industry experts, click here to access the recorded session.